Privacy Policy – PK HOME-CONCEPT

Effective Date: May 2, 2026

1. OVERVIEW AND INTRODUCTION

Welcome to PK HOME-CONCEPT. We are committed to protecting your privacy and ensuring that your personal information is handled in a safe, transparent, and responsible manner. This Privacy Policy describes how PK HOME-CONCEPT (“we”, “us”, or “our”) collects, uses, processes, and discloses your personal information when you visit, use our services, or make a purchase from our website located at PK HOME-CONCEPT (the “Site”) or otherwise communicate with us (collectively, the “Services”).

For purposes of this Privacy Policy, “you” and “your” means you as the user of the Services, whether you are a registered customer, a guest completing a purchase, a website visitor exploring our products, or another individual whose information we have collected pursuant to this broad Privacy Policy.

Please read this Privacy Policy carefully before utilizing any feature of the Site. By using, browsing, or accessing any of the Services, you explicitly agree to the collection, use, and disclosure of your information as described in this detailed Privacy Policy. If you do not agree to this Privacy Policy, please do not use or access any of our Services.

2. WHO WE ARE AND HOW TO CONTACT US

PK HOME-CONCEPT is the data controller responsible for the processing of your personal data under applicable data protection laws. Our physical headquarters are located in the European Union, specifically in Luxembourg.

You can find our official corporate identity and direct contact channels below:

Company Name: PK HOME-CONCEPT
Website URL: PK HOME-CONCEPT Official Store
Primary Email Support: misduskty@pkhome-concept.com
Official Physical Address: 290 Rue de Luxembourg, 4222 Esch-sur-Alzette, Luxembursko
Official Contact Telephone: +352 (352) 990 098

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please do not hesitate to contact our customer support team or designated data privacy team at the email address provided above. We strive to reply to all inquiries promptly and comprehensively.

3. CATEGORIES OF INFORMATION WE COLLECT

The specific categories and volume of personal information we collect about you depend entirely on how you interact with our Site, which specific services you use, and what information you voluntarily choose to share with us.

A. Information We Collect Directly From You

Information that you voluntarily submit directly to us through our online Services may include:

Basic Contact Details: Such as your first and last name, email address, physical shipping address, billing address, and your active phone number.
Order and Transaction Information: Including the specific items you put in your cart, purchases you complete, shopping cart session details, and the billing information necessary to process your financial transaction (handled securely by our external payment gateway providers).
Account Registration Information: Such as your username, chosen password, security questions, account preferences, saved addresses, and profile details that you create to streamline your shopping experience.
Customer Support and Communication Data: Any information you choose to include in communications with us. For example, when you fill out a “Contact Us” form on the Site, send a direct message regarding home concept products, participate in a live chat session, or ask questions about existing orders.

B. Information We Collect Automatically

When you visit our Site, interact with our user interface, or read our emails, we automatically collect certain digital information about your computing device and your physical interaction with our online Services. This information may include:

Technical Device Data: Such as your device’s operating system, browser type and version, internal IP address, unique device identifiers, language settings, and timezone settings.
Sophisticated Usage Data: Such as the exact access times, pages viewed within our catalog, external links clicked, internal items viewed, navigation paths through the site, search terms entered, and the precise referring URL that directed you to our Site.
Cookies and Similar Tracking Technologies: We utilize cookies, web beacons, and pixels to collect this automated data to enhance your browsing experience, remember your logged-in session, and understand our traffic patterns. Please see Section 6 for a deeper explanation of our cookie policies.

C. Information We Obtain From Third Parties

Finally, we may obtain information about you from reputable third-party commercial partners, including:

Logistics and Service Providers: Companies that collect information on our behalf or help us fulfill our obligations to you, such as secure payment processors, logistics networks, and delivery partners updating us on shipping statuses.
Marketing and Advertising Partners: To provide you with tailored advertisements and customized promotional campaigns based on your digital footprint and shopping behaviors elsewhere on the web.
Social Media Platforms: If you use third-party social media sites to log into your account on our site or share our products, we may receive basic profile information governed by those platforms’ privacy settings.

4. HOW WE USE THE INFORMATION WE COLLECT

We do not sell your personal data. We use your personal information strictly for the following legitimate business purposes and operational fulfillments:

Fulfilling and Managing Your Orders: To process your authorized payments, arrange for physical shipping of purchased goods, provide you with valid invoices and order confirmations, and handle returns or product replacements in accordance with our return policies.
Providing Responsive Customer Support: To respond immediately to your inquiries, resolve any technical or shipping disputes, and troubleshoot specific problems with your user account.
Direct Communications with You: To send you updates about your account status, respond to your contact requests, or send you marketing materials, product promotions, and newsletters (exclusively where you have consented to receive them or where legally permitted).
Site Optimization and Advanced Analytics: To understand how our diverse users use the electronic Services, monitor live site traffic, test new website features, and improve our localized product offerings and graphical user interface.
Security and Fraud Prevention Measures: To detect, investigate, actively monitor, and prevent fraudulent transactions, unauthorized account accesses, and other illegal activities that threaten the integrity of our platform.

5. HOW AND WHEN WE SHARE YOUR INFORMATION

In certain predefined circumstances, we may disclose your personal information to third parties for the purposes set out in this extensive Privacy Policy:

With Third-Party Service Providers: We share necessary data with third-party vendors who perform services strictly on our behalf. These include IT platform hosts, payment gateways, delivery couriers, email delivery systems, and web data analytics firms.
With Advertising and Marketing Partners: We may share your minimized information to show you targeted ads on other websites or measure the conversion rates of our marketing campaigns.
For Strict Legal Reasons: We may share information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful request for information we receive, or to otherwise protect our legal rights, our staff, or our customers.
In the Event of Business Transfers: In the event of a merger, sale of company assets, corporate financing, or acquisition of all or a portion of our business to another commercial company, your data may be transferred as a business asset.

6. COOKIES AND ADVANCED TRACKING TECHNOLOGIES

We use Cookies and similar tracking technologies to power and improve our Site and our Services. Cookies are small data files placed on your device. We use them to remember your shopping actions and preferences (like keeping items in your cart while you browse), to run analytics on what pages are most popular, and to deliver personalized marketing.

You can manage your cookie preferences at any time through your browser settings or through our native on-site cookie banner. However, please note that removing or completely blocking cookies can negatively impact your user experience. Parts of our Services may no longer be fully accessible or functional if essential cookies are disabled.

7. INTERNATIONAL DATA TRANSFERS

PK HOME-CONCEPT is based in Luxembourg, part of the European Union. Your personal information may be transferred to, stored at, and processed in countries other than the country in which you initially provided it. Many of our technical service providers operate in the United States or other global regions.

When we transfer your personal information outside the European Economic Area (EEA), we take all necessary steps to ensure appropriate safeguards are strictly in place to protect your data, such as executing standard contractual clauses approved by the European Commission or relying on equivalent adequacy decisions.

8. DATA RETENTION POLICIES

We will retain your personal information only for as long as is strictly necessary for the purposes set out in this Privacy Policy. We retain and use your information to the extent necessary to comply with our binding legal obligations (for example, tax, accounting, or commercial laws requiring records retention), resolve active disputes, and enforce our legal agreements and site policies. When data is no longer needed, we safely delete or completely anonymize it.

9. YOUR LEGAL RIGHTS (INCLUDING GDPR COMPLIANCE)

Because we operate in the European Union, we respect the rights granted to you under the General Data Protection Regulation (GDPR). If you are a resident of the European Economic Area (EEA), you have the following guaranteed data protection rights:

The Right to Access: You have the legal right to request copies of your personal data held in our systems.
The Right to Rectification: You have the right to request that we correct any information you believe is inaccurate or incomplete.
The Right to Erasure: You have the right to request that we erase your personal data, under certain legal conditions (often known as the “right to be forgotten”).
The Right to Restrict Processing: You have the right to request that we temporarily restrict the processing of your personal data.
The Right to Object to Processing: You have the right to object to our processing of your personal data, particularly regarding direct marketing.
The Right to Data Portability: You have the right to request that we transfer the structured data that we have collected to another organization, or directly to you.

To exercise any of these fundamental rights, please contact us at misduskty@pkhome-concept.com. We will respond to your formal request within the legally mandated timeframe of 30 days.

10. INFORMATION SECURITY PROTOCOLS

We take reasonable and appropriate administrative, technical, and physical measures to protect your personal information from loss, theft, misuse, unauthorized access, disclosure, alteration, and destruction. We use industry-standard encryption protocols (like SSL/TLS) when transmitting sensitive data over the internet. However, please be aware that no method of electronic transmission or data storage is 100% perfect or impenetrable, and we cannot guarantee the absolute, flawless security of your data.

11. CHILDREN’S PRIVACY PROTECTION

Our Services are not intended for use by children under the age of 16. We do not knowingly or intentionally collect personal information from children under this age threshold. If you are a parent or legal guardian and believe your minor child has provided us with personal information without your consent, please contact us immediately to request permanent deletion from our databases.

12. CHANGES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes to our internal data practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the revised Privacy Policy on this page and updating the “Effective Date” at the top. We encourage you to review this policy periodically to stay informed about how we are protecting your information.

13. FINAL CONTACT DECLARATION

If you have any remaining questions about this Privacy Policy, or if you wish to file a complaint regarding our data handling practices, please reach out to us using the methods below:

By digital email: misduskty@pkhome-concept.com
By postal mail: 290 Rue de Luxembourg, 4222 Esch-sur-Alzette, Luxembursko
By telephone: +352 (352) 990 098

By continuing to use our Site after reviewing this document, you acknowledge that you have read and understood the terms of this Privacy Policy.